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Sustainability through innovation

All farmers understand that success is measured over many years, not just a single season. The ultimate goal is to pass your land on to the next generation in better, more productive condition than you inherited it in.

We provide practical support to help you fulfil that aim – most of it based on our constant search for new and better ways to achieve great results.

famers in a field

New chemical modes of action

Resistance to chemical modes of action is a key threat to the sustainability of cropping and the best remedy is introducing new ones. BASF are leading the way.

Luximax® introduced the first new class of herbicide chemistry in decades and the registration of Liberty for use in canola brings its mode of action into broadacre cropping for the first time as well.

We have an insecticide with a unique new mode of action scheduled for release in 2023 and many other innovative formulations in development.

Biological solutions

Another key pillar of more sustainable farming is reducing the total use of chemicals. Our range of crop inoculants is a well-established biological solution that pays off twice over and reduces the need for nitrogen fertilisers. Now we have begun releasing game-changing biological crop protection products like Velifer® and Serifel® that show effective, integrated pest and disease control can be achieved with much less environmental impact than in the past.


More and more of our products now come in these cleverly designed eco-packages. As well as containing 20% less plastic than standard industry products, they are easier to store, use and dispose of. 

Eco packaging

Investment in our communities

A healthy future for farming has to include thriving rural communities with plenty of chances for young people to find fulfilling work. Our investment in regional innovation centres, association with Longerenong College through the Wheat and Oilseeds Breeding Centre, and numerous local sponsorships help create extra employment and educational opportunities.

Constructive partnerships

Co-operation across the industry is also essential to ensure we achieve change smoothly and that no one gets left behind. That’s why we are enthusiastic participants in transformative initiatives like WeedSmart and the NFF’s Diversity in Agriculture Leadership Program, a major sponsor of Hort Connections and long-time sponsor of drumMUSTER as well as various grower groups. 

Information sharing

In a period of such rapid change, sharing new insights, observations and outcomes as quickly and widely as possible helps us all. Trial tours and face-to-face presentations allow us to show growers and agronomists how our latest innovations are performing as it happens. When Covid-19 disrupted field walks, we created a new set of web pages that showcases selected trials so you can review them remotely.
This important new resource is just one more example of our determination to keep responding positively to the evolving challenges of sustainable cropping.